Timeless and Accessible
Elegance
Manila – Brazilian shoe
brand Ipanema has teamed up with
world-renowned creator Philippe Starck
for Ipanema with STARCK, a new
collection that reimagines footwear. Starck lends his talent for minimal and
organic design to re-envision a collection of modern, elegant sandals
accessible to purveyors of stylish and smart innovation worldwide.
The Ipanema with STARCK collection will feature a collection of flats,
flip flops, and sandals in four distinct designs, offered in a myriad of
colors. These dynamic sandals are inspired by various possible lifestyles and
moods to recognize all
dimensions of the modern woman, such as arty,
glamour, nature and sophisticated chic…
“The Ipanema with STARCK collection explores the territory of high
elegance paired with the utmost minimalism. When you reach elegance with a few
dollars or euros, this is no longer magic; it is a modern miracle,” says Philippe
Starck.
The Ipanema with STARCK collection offers wearers the freedom
of choice. Ultimately each woman can make her own selection from the variety of
strap designs and colors that best represents her own unique style statement. The collection’s palette is a blend of
neutral and citrus tones including white, black, smoke, acid yellow, orange,
rose, transparent yellow, and transparent orange. The simple and sleek
silhouettes are infused with an imaginative quality illustrating each of the
four sensibilities. Organic elegance, purity, lightness and honoring the silhouette of the human form are quintessential to the
design of the collection.
“We are truly privileged to team up with the world-renowned creator and
creative genius Philippe Starck in this new collaboration,” says Cecille
Loretizo, ELRO Retail Corporation Marketing Head. “This partnership will
certainly bring timeless, accessible yet elegant line up of footwear for the
modern, sophisticated women in the country and across the globe.”
Focusing on sustainability, Ipanema with
STARCK was developed with 30% recycled materials and is 100% recyclable. To
achieve Starck’s designs, Ipanema adapted its industrial process to one that
is more manual and artisanal. The production process employs proprietary plastique injection technique
to guarantee product comfort and delicate quality. The shoes handcrafted
assembly of the straps to the sole allows a perfect fit for the women. The
Ipanema with STARCK collection is the perfect balance between industrial
production and artisanal savoir-faire.
This new and intense collaboration joins an impressive
bevy of Starck creations spanning lifestyle products such as furniture and
windmills, to revolutionary mega-yachts and inspiring hotels and restaurants. The
result is a collection of lively sandals designed to enhance the lifestyle of
modern women through innovative fashion and Starck’s innate passion for
bettering an object.
For more
updates about Ipanema’s newest collection, visit their Facebook account: https://www.facebook.com/IpanemaPhilippines.
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