Wednesday, April 30, 2014

The Search for Miss Teen Earth and Little Miss Earth Philippines

For over two months, we have scoured the archipelago in search of young beauties who embody the advocacies of conservation, preservation and protection. We looked beyond their physical attributes and chose girls who conveyed a genuine love for mother earth and who are capable of becoming 'Earth Champions' even at a young age.
It all began in January where hundreds of hopefuls aged 4-9 and 13-17 flocked to auditions in Cagayan de Oro, Cebu, Davao, Iloilo, Naga, Baguio, Batangas, Pampanga and Manila. Nearly a thousand girls took part over the course of several weeks. Through a series of preliminary eliminations, the list was narrowed down to 20 teens and 20 little girls.
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Less than a week after the forty finalists were named, they were all brought to Manila to begin their journey. The next few days would be a flurry of activity. Each teen contestant was assigned to one little girl to act as her 'big sister' over the course of their journey.
On day one, the finalists wowed everyone in their first photo shoot for the free pageant supplement, 'Roots.' The girls donned the simple yet fashionable 'Jeepney' collection by stylist Jeffry Rogador. Teen Actress and singer Julie Anne San Jose also had a photo shoot for the supplement's cover on the same day. After a fun-filled day they all returned to the Holiday Inn to get some beauty rest and to prepare for the next activities.
The next day, the girls were treated to a seminar facilitated by maker of Beauty Queens Jonas Gaffud who taught the girls the same tips he gave the likes of Venus Raj and Megan Young.Then the girls got a surprise guest, in the form of another Jonas Gaffud-trained beauty, Shamcey Supsup. She began mentoring the girls by sharing her experiences and her journey towards becoming a beauty queen.
That afternoon, they paid some of our media partners a visit. The little girls went to visit the office of Total Girl Magazine, where they got to meet the whole magazine team and got free issues of Total Girl. While the teens went to visit the office Celebrity Mom and Inside Showbiz at One Mega Group. The teens also visited the Philippine Daily Inquirer offices where they toured the editorial offices and the radio station.
To end the day, TV Host and actor IC Mendoza, who is also the PR Head of the pageant, delivered an informative talk on how to handle interviews and the press. Special guests that night were respected Entertainment Journalists Dolly Anne Carvajal and Nelson Canlas .
The next day, they headed to Manila Ocean Park where they had fun interacting with marine life and had the opportunity to bond with one another. And in the afternoon, their mentor Shamcey Supsup accompanied them to the Tagaytay Residence Inn where numerous fun activities awaited them; including a tree-planting activity.
Next on the agenda was a trip to Zoocobia in Clark, Pampanga where they again pariticipated in a fun tree-planting activity. Then in the afternoon they visited zoobic safari in subic where they were treated to an entertaining animal show, a thrilling lion and tiger safari and an exciting visit to the crocodile park.
For their last activity, our candidates visited Gandica Cafe in Ortigas where they tried some archery lessons.
During the next few weeks, the finalists will go through further preparations which for the joint grand coronation night which will take place May 27, 2014. These ethereal young beauties will light up the Mall of Asia Arena and for the first time since its inception, the pageant will be aired on national television on June 8, 2014 on GMA-7's SNBO. For more information, log on to:

Saturday, April 26, 2014


clip_image002 Master, the country’s leading men’s skin care and face care brand, launched the Master Game Face All-Star Basketball Challenge 2014 where they introduced the all-star team of two basketball superstars of this generation – Chris Tiu and Marc Pingris. The launch was held at the Treston Int’l College Gym in Bonifacio Global City last April 24, 2014. The game, which features stand-outs from the collegiate leagues (UAAP and NCAA), top players from the Philippine Basketball Association (PBA) and the Gilas National Team, will surely be an exciting match.
Four of the members of media  and online community shows off and join  the game with much enthusiasm and eagerness to win.
And finally the team of Mark wins and get the award who made their stand and lead from the opponent Chris team.
clip_image004“As the no. 1 male face care, male facial wash and face cleanser brand in the country, it is natural for us to come up with an activity featuring the no. 1 sport – basketball. We are proud to invite fans to the Araneta Center on June 21 for the Master Game Face All-Star Basketball Challenge, where Master ambassadors Chris Tiu and Marc Pingris will battle for an epic showdown with their respective squads of top collegiate hoops players and all-star players from the Gilas team and professional basketball groups. It will be a good venue to showcase how top Filipino basketball players put their oil-free game faces on with Master Oil Control Max Facial Wash” said Unilever’s Male Grooming Brand Manager Jonathan Pua.
Under the helm of former Ateneo Blue Eagles and SEA Games team captain and current Rain or Shine player Chris Tiu are UAAP basketball stars Jeron Teng (DLSU), Chris Newsome (ADMU), Kevin Ferrer (UST) and Mike Tolomia (FEU).
“Fans are going to have a great time seeing such powerhouse players in the Master Game Face All-Star Basketball Challenge this year, and I’m especially happy to be able to play with such talented young blood and with other professional basketball players,” said Tiu. His team is expected to include other top players from the National Collegiate Athletic Association (NCAA) and from the PBA. Fans of Chris Tiu’s team can show their support online by using the hashtag #MasterGameFaceChris.
clip_image006Current Gilas Pilipinas player and PBA defensive play legend Marc Pingris is also set to lead UAAP stars Andre Paras (UP), Jeoffrey Javillonar (NU), Jericho Cruz (ADU) and Roi Sumang (UE). His team will also include professional basketball players and selected collegiate players. Fans of Marc Pingris’ team can show their support online by using the hashtag #MasterGameFaceMarc.
“I’m excited to start playing with my team. We hope to put up a great game against our opponents and to show young athletes how to put their Game Faces on with Master,” said Pingris.
Along with the unveiling of the starting five players, Master also announced the launch of an online app for basketball fans to vote from a selection of all-star players from the professional league to join Team Chris and Team Marc. Fans can vote by logging on to and by clicking on the Master Game Face application. The online voting will begin on April 24 and the complete team rosters will be announced on a special draft to be held on May 31.
“We’re also counting on the fans to help us build the teams by voting for their choice players through the Master Game Face voting app. Lucky fans who will vote for the correct and final set of players will win tickets to the all-star match, as well as special basketball merchandise,” said Pua.
Putting an Oil-Free, Game Face everywhere with Master
With a complete line of face care products including facial wash, face cleansers and face moisturizers for the highly competitive sportsman, Master takes basketball to a whole new level. Oil can definitely reduce a player’s effectiveness in any game – especially in basketball. This was featured in the latest commercial of Master Facial Wash where both Chris Tiu and Marc Pingris battled it out with their oil-free, game faces on thanks to Master.
Boosting anti-oil protection, Master Oil Control Max Facial Wash has the revolutionary Cooling ZEROIL formula that controls oil for 8 hours for that fresh game face look to bring out the best in anyone’s game – even off the court. Get 8 hours of no oil with Master Facial Wash so you can put your game face on! You can also fight deep seated dirt that causes pimples with Master Oil Control Max Deep Cleanser. For more details about Master products and about the Master Game Face All-Star Basketball Challenge, visit
Follow Master on Twitter and Instagram @MasterGameFace to find out the latest about Master
products and about the Master Game Face Challenge.

For for pictures on this event pls. click this link,

Saturday, April 19, 2014

Philippine International Hot Air Balloon Fiesta gears up for its 19th year

Last  Tuesday, April 15, 2014 the memorandum was signed on  by Bases Conversion and Development Authority (BCDA) president Arnel Casanova, Clark Development Corporation (CDC) president Arthur Tugade, Clark International Airport Corporation (CIAC) president and chief executive officer Victor Jose Luciano, and Philippine International Hot Air Balloon Foundation Inc. (PIHABF) president Capt. Joy Roa at the Asian Air Safari hangar in Pasay City.
1st day crowd with balloons
The Philippine International Hot Air Balloon Fiesta (PIHABF), also known as “A Weekend of Everything that Flies”, is gearing up for its next staging of the established aviation event. The 19th fiesta is set on February 12 to 15, 2015, at the Philippine Air Force (PAF) ADAC Hangar in Clark Freeport Zone in Pampanga.
Earlier this year, the PIHABF Foundation issued an official statement to clarify its disassociation from another organization staging a balloon event in Lubao, Pampanga, and to explain its decision not to hold a balloon fiesta this year:
“The decision not to hold a Fiesta this year was not undertaken lightly. From the perspective of the PIHABF organizers, our 2013 event (featuring more balloons than ever, the highly impressive Breilting Jet Acrobatic Team, and the myriad of other flying, ground and static events) would be a hard act to follow without allowing sufficient time to plan, prepare and book new and interesting activities.
We believe that by suspending the 2014 Hot Air Balloon Fiesta, allowing our organizing committee more time to secure a suitable venue for the fiesta and investing more time in planning, securing sponsorships and implementing enhancements, we can offer our spectators a truly safe and world-class event in 2015,” reads the statement.
Breathtaking performances
More than just a spectator event, PIHABF is a gathering of aviation’s finest from the Philippines and the world. Attendees next year can look forward to non-stop flying activities from kite flying to radio control fliers from electric to turbine jets coming from regions like Dumaguete, Bacolod and Davao.
There will be paramotors from different parts of the world doing exhibition and formation flying. The public can also look forward to sky diving demonstrations and a chance to do tandem jumping. Ultralight and microlight aircraft will be performing formation flying and holding fun flying competitions.
Just like cars, private airplanes and helicopters will also be doing a rally in the air to hone their flying and navigational skills. An aerobatic formation team will once again be invited to demonstrate a heart-stopping aerobatic show.
There will also be a bigger display of local aviation schools for increased public awareness on aviation opportunities in the Philippines. The Aviator of the Year Award will once again be awarded to pilots who have made outstanding contributions in upgrading the standards of safety and aviation interests in their regions.
“We want to fuel the passion for aviation in the Philippines, and to showcase the endless possibilities in this field,” Roa said. Proceeds of the PIHABF is funneled to a scholarship program which helps underprivileged but deserving youth to pursue a career in aviation. Since 2008, fifteen young men and women have been recipients of the scholarship grant, enrolled in different aviation schools.
For the love of aviation
The Asian Air Safari hangar where the MOA signing was held is an aviation enthusiast’s dream. Parked in the hangar are different types of fixed wing and rotary aircraft. Displayed alongside the aircraft are radio-controlled aircraft models, balloon baskets, paramotors, as well as kites brought in by members of the organizing committee.
The PIHABF, according to the organizers, was borne out of love for aviation. What began as a “passion project” has now evolved into the longest running balloon event in Asia flocked by aviation enthusiasts and professionals from all over the country and around the world.
Capt. Joy Roa introduced the members of the PIHABF organizing committee, many of whom have been volunteering since the first balloon fiestas held in Clark. Made up of highly experienced aviators in each of their fields, the committee has worked together to maintain a carefully planned and safety-oriented activity.
The organizers expressed that their longtime objective for the fiesta is to instill discipline in participating young pilots so they can develop into safe aviators, as well as to impart a spirit volunteerism and cooperation to the community.
PIHABF’s new poster for its 19th year was designed by no less than renowned Filipino artist Manuel Baldemor. The poster features colorful renditions of Filipino life and culture within a community setting. An internationally recognized artist known for being frequently featured in UNICEF cards, Baldemor specializes in simplified geometric forms with elements of folk art.
Ambassador Jose Zaide, a fiesta volunteer in charge of external affairs, says, “The fiesta is an opportunity to share and exchange cultures and traditions with visiting pilots from all over the world. They are given a taste of Filipino hospitality and the fiesta spirit, and the visiting pilots become contributors to chosen beneficiaries of the foundation.”
“By creating aviation awareness, educating the young about flying machines, teaching discipline to current and aspiring aviators, and encouraging people to work from the heart and do things with passion, we will strive to bring back the Philippine aviation industry’s good standing in the international community, ” Roa emphasizes.
The 19th Philippine International Hot Air Balloon Fiesta will surely continue with these traditions.  For more information and updates on the 19th PIHABF,

Monday, April 14, 2014

Smcinema “Your Ticket to Total Cinema Enjoyment!”

Last April 14 the first day of Holy week , we had enjoyed the press viewing of the Hunter x Hunter’s 1 Last mission ,a very busy day as usual to most of working here because of the coming holiday that would start on Friday here in the Metro but its good thing that  there are theaters like Smcinema who are sensitive to the needs of family to enjoy specially for the kids who are in their vacation mode.
Watching Movies is one of Filipinos’ favorite past times but nowadays cinema goers look for the total package. Movie buffs are not just after good titles but as well as hassle-free access to movie schedule and purchase of tickets, cutting-edge movie exhibition through digital technology and tasting of all-time favorite comfort food in theaters.
This is what SM Lifestyle Entertainment, Inc. is bringing to the public, the complete cinema experience that every Filipino will enjoy.
SM Cinema through its CineXclusive program, the exclusive screening of films at the digital theaters of SM Cinemas nationwide, is showing the much anticipated anime movie of the year, “Hunter X Hunter: The Last Mission” this April.
SM Cinema CinExclusives’ “Hunter X Hunter: The Last Mission” is about the strongest Hunters that once existed in the Hunter Association. The hunters were split into "light" and "dark", and each walked down their respective paths.
Movie goers can now check cinema schedule easily by simply dialing the hotline number, (02) 470-2222. This hotline number can be used for movie concerns and ticket purchases. Tickets, from movies to concerts, can also be easily purchased at SM Tickets, the only ticketing agency with booths available nationwide!
Lastly, watching movies won’t be complete without movie goers’ favorite comfort food at the cinema! This is where Snack Time comes in. Snack Time offers a wide variety of food, from snacks such as popcorn, burgers, sandwiches, corndogs, drinks and candies to healthy gourmet meals fit for movie goers’ lifestyle.
Now, Snack Time is offering the Ticket-Snack combo promo. By simply buying ticket and ordering food at the ticket booth, the snacks will be readily available for claiming at the Snack Time Ticket-Snack combo counter. No need to wait for long lines anymore. Snack Time makes it fast and easy for customers!
To know more about SM Tickets, SM Cinema CinExclusive and its promos, visit the following websites:, and
SM Lifestyle Entertainment Incorporated or SMLEI is the educational, sports, and recreational arm of SM Prime Holdings Inc. that offers the best in movies, events, leisure and technology. Starting with SM Cinema, the largest cinema exhibitor in the country, as its sole marque, the company grew into 12 major brands in just a short span of five years. Currently tucked under its belt are brands such as Director’s Club Cinema, IMAX Theatre, WM Cinemas, SM Skating Rink, SM Bowling Center, SM Science Center, Snack Time, ePLUS and SM Tickets.  SMLEI aims to promote bonding activities among Filipino families and friends, through entertainment and leisure facilities, while advocating the ease of use and personalized service created to complement the Filipino lifestyle.

Sunday, April 13, 2014

More than 5000 Pro-Earth Run for Environment Protection

More than 5,000 running enthusiasts heeded the call of Earth Day Network Philippines to protect, respect, and oversee the sensible and sustainable care of Mother Earth as they sprinted around Bonifacio Global City for the "Pro‐Earth Run" Saturday morning.
We arrived  on the activity venue at exactly 5:00 am and most of the crowd seems to be very eager to run and make the day one of the memorable run for them.
It was a day of celebration where all the runners had in mind the importance of preserving and caring for the mother earth.
The weather condition for me is good because while we are at Buendia or Gil Puyat Ave. bridge until we go back on the starting line we experience  a little cloudiness in the sky and a bristle of raindrops that touches our skins which gives us more strength and energy  to finish the race.
Earth Day Network Philippines President Bert Guevarra said the  fun run is a kick‐off activity for the 2014 Earth Day Celebration on April 22, 2014.
"We want to promote earth day everyday, everywhere for everyone. We must have a conscious effort to take good care of our environment everyday," Guevarra said.
The Earth Day Network Philippines, a non‐profit, non‐stock corporation, leads more than two thousand (2,000) entities from different sectors of the Philippines that work towards environmental protection and conservation.
The pro‐earth runners inched and raced one another to the finish line of the 10‐km, 5‐ km, and 3‐km categories. There was also a 1.5‐km run for children dubbed "Run with Doraemon."
The Earth Day Network ambassador Doraemon, with his friends Nobita and Shizuka, also graced the event and entertained the runners before sending them off the starting track.
The pro‐earth run was presented by LifeOil, 100% pure Malunggay extract, and United Parcel Services or UPS.
Carlo Lugtu, executive vice president of Manila Nature’s Link Corporation, the maker of LifeOil, shared that "LifeOil energizes people with active lifestyle, including runners, by replenishing the energy they lose during physically demanding activities. "
"Malunggay oil extract, aside from increasing energy, also strengthens the immune system, manages sugar level, and has Vitamin D," Lugtu added.
And at last , I manage to finish the 10k run despite of having muscle cramps due to almost 2 months of not having exercise and proper training. .
Among those who joined the fun run were celebrities from GMA Artist Center. They said they participated in the event not only because they want to stay fit but also because the run was for a good cause.
5K Pro Earth Runners flash their finishers’ smiles
Starstruck alumnus Steve Silva tweeted "WE DID IT! #5k #ProEarthRun kickoff event for the worldwide celebration of Earth Day on April 22"
Merrell’s Marketing Associate Dennice Lao, LifeOil’s Executive Vice President Carlo Lugtu, Earth Day Network Philippines’ board members with Top 3 5K female finishers.
Staged by Huper International, the Pro‐Earth Run was also sponsored by the Philippine Charity Sweeptakes Office, First Gen, Energy Development Corporation, Globe, Holcim, Animation International – Philippines, Informatics, Merrell, Lumsense, The Body Shop Peppermint Leg Spray, St. Luke’s Medical Center, Timex, Gardenia, Greenlite Banner, Gold’s Gym, Integrated Waste Management, Inc., Empire East, Union Bank, and Haribon Foundation. ##
For more photos pls click this link,

Saturday, April 12, 2014



Summer just got more awesome as Watsons Sun Up to Sun Down, an event presented by Women’s Health and, attracted sun worshippers of all persuasions last April 9, 2014, at the SM Mall of Asia Music Hall. And that day was a very sunny and lively day specially when the game starts and as the leader such as Ms.Tanya De la Cruz and  Ms. Vikki Santos who was a health buffs does their thing on the groups as they lead them in  their own known fields.
Participants who logged on to to register as well as those who just happened to passed by were treated to summer-themed activities packed with energy, entertainment and useful information about sun protection.

Tanya dela Cruz, who specializes on Yoga-Pilates at her studios in Greenhills and Rockwell, led the guests in showing off their flexibility in Sunrise Flow and their dazzling grace in Zumba.
Nivea, the leading skincare expert, gave tips on how best to shield one’s skin from the sun’s harmful rays.
Guests then danced to the beat of African Jam following the lead of freelance dance/fitness class instructor Marlette Besa.
Ultraviolet rays find their match in Vaseline, as the beauty specialist talked about taking care of one’s skin without sacrificing all the fun in the sun.
Then things got even steamier as Vikki Santos, the first and only accredited Hot Hula fitness instructor in the Philippines, got everyone to shake their hips and get their groove on.
What’s more, Watsons has an exclusive promo for cardholders of SM Advantage, SM Prestige and BDO Rewards from March 20 to May 28, 2014. A minimum P500 single-receipt purchase of any participating suncare essential products entitles a member to one electronic raffle entry. There will be five (5) weekly winners of Instax Cameras and six (6) grand winners of trips for two with hotel accommodation to exotic Asian destinations such as Hong Kong, Singapore, Kota Kinabalu, Kuala Lumpur, Bali and Boracay.
Because there’s “Always More” at Watsons, you can enjoy summer from Sun up to Sun Down. Have fun at the best travel hot spots across Asia, but always be protected with suncare essentials from Watsons.
From L-R: Kojie San Sunblock SPF69, Dermplus Moisturizing Sunblock extreme SPF80, Watsons Aftersun body get, Neutrogena Ultra Sheer SPF50, Vaseline Health White SPF30, Celeteque Sun Care Matte Moisturizer, Nivea Sun Protect & Bronze SPF 20, Nivea Sun Protect & Refresh SPF 50, Hawaiian Tropic Sheer Touch SPF50, Sunplay SPF 50, Ultra Screen MD Body Lotion and Ultra Screen MD Nose Coat, Belo Sun Expert SPF50 and Safe Sea Sun Protection SPF50
Watsons is Asia’s leading health and beauty retailer, currently operating over 4,000 stores and more than 1,000 pharmacies in 12 Asian and European markets, including China (Mainland China, Hong Kong, Taiwan and Macau), Singapore, Thailand, Malaysia, the Philippines, Korea, Indonesia, Turkey and Ukraine.
Watsons continually sets the standards in the health, wellness and beauty market, providing personalised advice and counseling in health, beauty and personal care on top of its market-leading product range, making customers LOOK GOOD, FEEL GREAT every day.  Since 2009, Watsons has been the No. 1 pharmacy/drugstore brand in Asia*. In Europe, Watsons is also the leading health and beauty retailer in Ukraine.
*Campaign Asia-Pacific’s “Asia's Top 1,000 Brands” Survey 2013 of over 6,000 Asian respondents

Earthday Jam: 14 Years of Sizzling Music Street Party for Mother Earth!

earthday Jam 2014
The heat is on, your blood’s pumping, your skin’s sweaty, and you’re just too weary from the temperature. It’s summer all right. But the weather’s crazy and something tells you global warming isn’t a joke. There’s no other kind of concert and activities that will cool you down other than loving the planet you live in and this  April 25, 7:00pm at the 9th avenue cor 34th.Bonifacio Global City, is the return of one and only concert that will rock your night until daytime Earthday Jam 2014.
Still free to the public, audiences will sing along with over 100 musicians and artists who gather to perform for the only home we have in a 6-7 hour merry music making marathon.
Spearheaded by Lou Bonnevie (recipient of the Fr. Neri Satur award for Environmental Heroism given by the NCCA, UNESCO, Climate Institute and DepEd current Clean Air Champion) and her Earthday Jam Foundation. Supported by the Bonifacio Global City ,Department of Environment and Natural Resources with support from the City of Taguig , Earthday Jam 2014’s roster is a perky mix of young and veteran performers from jazz, folk to alternative, rock and hip hop. The concert starts with some explosive blues rockabilly from award winning group, Brat Pack which then segues to the swinging PI JazzFest performers.
Presscon of Earthday Jam 2014
The pop set follows suit with catchy hits from Moonstar ’88 and GraceNote. The rock scene then headlines major ‘icons”— Slapshock, ChicoSci, Sandwich, Kjwan and Mayonnaise with “Earthday jam” veterans artist-producer-envi awardee herself, Lou Bonnevie and acoustic guru Noel Cabangon. Earthday jam can’t be complete without the reggae rastas from Brownman Revival. The much awaitedshowdown of rap and hip hop will be manifested from GLOC 9 and Abra. Also featured is newbie gothic rock group Philia but an array of surprise appearance from celebrity artist who will collaborate with some of the participating bands. Also at hand are speakers from environmental NGO organizations and volunteers from the civic society
You’re especially invited to drop by early and check out the recyclables’ Fair adjacent to the performance area. It’s easy to say “Save the Earth.” It’s another to actually do that, and that’s what this hot party’s all about! At the jam, your support by enlisting in any of the DENR’s activities and those of the other NGOs is just one of the causes for celebration. Better still, to bring out a placard to shout out your environmental sentiments. Make some noise and bring some good cheer. Party at the BGC , if you love Mother Earth as much as you should!
“The (EarthDay Jam) campaign is a work in progress because people need to know hard that Global warming is a serious problem. It is fast depleting the planet’s natural resources, and it is only a matter of time before it start to affect all of us,” said Bonnevie.
The EarthDay Jam 2014 Concert, which is a branching tribute to the worldwide earth day movement celebration, will happen on April 25, 2014, 6pm, at 9th avenue cor 34th st., Bonifactio Global City (BGC). It is a special project of Earthday Jam Foundation in association with Bonifacio Global City , DENR and city of Taguig in cooperation with First Gen, Smart Communications, Pagcor, GSIS,SWAPP, Foundation For The Philippine Environment ,NSWMC , Gerry’s Grill and Dickies. Media Partners include MYX Music Channel, Lifestyle Network,  Phillipine Star , Business World, Business Mirror , MYX Music Channel , Retro 105.9 and Crossover.
EarthDay Jam fans can log on, share their thoughts to or email

Friday, April 11, 2014

Unilever and Shell improve toilet Sanitation for the comfort of Holy Week Travelers

This coming week starts one of the most important tradition we have as a country and its the Holy Week. Through their program 1 Million clean toilets . It is quite interesting to have a good and comfort toilet and Domex through Unilever Philippines in partnership with Shell stations Metro wide but this time on North and South Express way, by their motto 1 toilet at a time ,wanting us to experience the kind of comfort and sanitation it can give by the use of their product.
The summer season heralds the start of an annual tradition among thousands of Filipino families traveling to the provinces in observance of Holy week. In preparation  Pilipinas Shell Petroleum Corporation wants to provide motorists and travelers heading North and South  of Luzon access to clean hygienic toilets for their comfort during the yearly exodus.
Leading the clean up is Unilever Philippines Marketing Director for Home Care Jay Go and Pilipinas Shell Petroleum Vice President for Retail Anthony Lawrence Yam. North Luzon Expressway (NLEX) and South Luzon Expressway (SLEX) Shell Stations will experience Domex clean-ups beginning April 10, 2014.
“This coming Holy Week, when you gas up at Shell and take a break, you can expect smarter products and quality service at our stations.” says Yam.
“Everyone deserves a good toilet break during the long Holy Week journeys. With our cleanup drive, we at Unilever and our friends with Shell would like to assure the public of sanitized comfort rooms as they rest and recharge for the trip.” says Go.
Travelling during peak seasons introduces heightened risks of acquiring diseases, and some of the possible sources are poorly sanitized public restrooms that travelers may use along the way. Gas stations along major roads become the necessary stop-over points for commuters and private motorists, resulting in the crowded and busy use of comfort rooms and other facilities.
With this, Unilever Philippines is providing six (6) months worth of Domex products for proper toilet sanitation of selected Shell gas stations. In support of the 1 million Clean Toilets advocacy Pilipinas Shell Petroleum Corporation submit their corporate pledge for clean toilets and continue to execute proper toilet sanitation throughout the year.
Vist and like them of their Facebook fanpage at Philippines.

Wednesday, April 9, 2014

Toilet sanitation: A major health hurdle in the Philippines

Last April 8, 2014, Unilever Phils. in cooperation with the Dept. of Health and the Bulong Pulungan sa Sofitel once again promotes toilet sanitation with their move to educate , teach and help the nation to be more sanitize in every homes toilet and the public entities as well as they launch DOMEX “1000 Clean Toilets movement Saving Lives , One at a time.” And this I believe is one step to making us as a nation really grow and achieve economic growth by having our public toilets more comfortable and more safe to be used by our own people and foreign guests as well.
With the start of summer vacation, Filipinos are already trooping to malls and other recreational facilities to cool off the summer heat. While commercial centers provide facilities that offer convenience, a greater number of establishments do not have basic facilities like clean toilets to cater to the needs of customers and visitors.
A joint monitoring report by the United Nations International Children’s Emergency Fund (UNICEF) and World Health Organization reveals that 26% of Filipino households do not have toilets. UNICEF WASH Specialist Dr. Mike Gnilo said it is imperative to address the country’s lack of clean toilets. “More than 8% of these households practice open defecation which threatens water resources. In some communities, toilets are also shared by more than a dozen families which make them harder to maintain.”
To compound the problem, over 90% of households do not practice proper toilet hygiene and sanitation. Many residents and sanitation managers clean toilets using only detergents and thin bleaches which do not kill disease-spreading germs.
Domex, the leading household cleaning brand in the country, has partnered with UNICEF and the Philippine Public Health Association (PPHA) to advocate the 1 Million Clean Toilets Movement, a campaign that educates the public on the health impacts of germ-free toilets and secures one million pledges from households, government agencies and private corporations to conscientiously maintain clean, safe, and hygienic bathrooms.
“A number of the country’s public toilets are in need of cleaning and maintenance. These include inaccessible restrooms in parks, museums, commercial centers and tourist destinations,” said PPHA Director Maluh Orezca during a Bulong Pulungan media forum at Hotel Sofitel in Pasay City.
“We at Domex believe that prompt action against diarrheal diseases, unclean toilets and unsanitary toilet practices can significantly decrease health risks and improve lives,” said Jay Go, marketing director for Unilever Home Care, noting that in the Philippines, more than 2,000 children under five die annually from diarrhea as a result of germ-infested toilets that contaminate water resources.
To raise awareness on diarrheal diseases and their prevention, Domex will conduct activities throughout the year to educate and train households on proper toilet sanitation. These will also show the advantages of using a dedicated toilet-cleaning agent such as Domex in disinfecting the toilet and preventing the spread of disease-causing germs.
Full force against diarrheal diseases
In line with the objectives of its 1 Million Clean Toilets Movement, Domex partners with establishments for massive cleanup and information drives. Kicking off the campaign is a series of restroom cleanup activities at Shell NLEX/SLEX stations throughout the Holy Week and summer months, a tie-up with major hospitals such as Jose Rodriguez Memorial Hospital for information dissemination and other activities, as well as partnerships with dining establishments to further reinforce their commitment to public health through proper toilet sanitation.
Along with the cleanup rounds, Domex will educate the public on ways to clean their household toilet properly through various media platforms. These will serve as references for those who are interested to learn about the fight against diarrheal diseases.
These activities will culminate with the World Toilet Day celebrations in November where Domex hopes to garner 1 million clean toilet pledges from households, government agencies and private institutions. Unilever Philippines hopes to add this number to their envisioned 1 Billion Better Lives by 2020, in their thrust to create improved, sustainable living around the globe.

Sunday, April 6, 2014

Century Tuna unveils Superbods Super Website Challenge

A New website features daily diet and workout plan was launched last April 3, 2014 in Solaire Manila which aim is to  designed to show that everybody can be  a  SUPERBOD….

Now that summer is just around the corner, it’s once again time to get the perfect body -- toned and fit for this much-awaited season. And to help everyonnde get started on the road to fitness, Century Tuna has unveiled the My Road to Superbods website (, an online portal featuring a daily diet and workout plan, put together by two of the country’s most trusted and most popular fitness experts.
Developed for loyal consumers of Century Tuna, the website was created to guide everyone on the road to their personal transformation as Superbods.
“We all know that Century Tuna Superbods is one of the most awaited summer events in the country and this year, we’re making it even more exciting by enjoining our consumers to be part of the Superbods experience,” said Greg Banzon, General Manager of Century Pacific Food Inc.
He adds, “This year’s Century Tuna Superbods is all about Transformation. We believe that this event will become more meaningful if we can help transform our loyal consumers into Superbods themselves. With the My Road to Superbods website, we’re making it possible for them to work on becoming fit and healthy. It’s a huge effort for us – we’ve tapped two of the country’s most trusted fitness experts to put this website together – but it’s something worth doing as part of our commitment to promoting health and fitness among Filipinos.”
The website will have two main components – the Century Tuna Superbods Meal Plan by top dietitian Nadine Tengco, and the Century Tuna Superbods Workout Plan by Coach Jim Saret.

Nadine is a US-certified fitness nutritionist who designed the Detox-in-a-Bottle. Initially developed in 2009 for her celebrity clients, the program became hugely popular. The soups and juices had since been standardized and are now being prepared by her partners and distributors. Meanwhile, Coach Jim is the founder and training director of APEX (Athletic Performance Enhancement) Sports Training. A former National Athlete, he completed his Master's Degree in Sports Medicine/Athletic Training at Brigham Young University in the United States. While in the US, he worked with elite olympic athletes, professional athletes, world-class sports science/sports medicine specialists and training centers.
On the Meal Plan page, Nadine will share recipes – some of which include Century Tuna products – that everyone can follow. Delicious and healthy, Century Tuna contains Omega 3, which helps burn body fat, shrink abdominal fat cells and stop certain genes that trigger inflammation on belly fat, in addition to promoting a healthy heart.
On the Workout Plan page, Coach Jim Saret will upload his 6-week workout challenge schedule, which combines aerobic, cardiovascular, weight training, and stretching exercises, among others.
The launch of the My Road to Superbods website is a run-up to the Century Tuna Superbods Super Challenge, the hottest and most awaited summer event in the Philippines. It will be held on April 25-27, 2014 in the country’s ultimate beach destination, Boracay.
For this competition, Century Tuna gathers males and females between 18 to 35 years old with a fit and healthy body and passion for healthy lifestyle. Celebrities also flock to the event, which promises fun activities, parties, freebies and treats for beach lovers.
For more pictures on the event pls. click this link,