Coca-Cola turns up the volume on OPM music with Coke Studio

Last Night, July 29, 2017 at  SMX Mall of Asia Coca Cola launched Coke studio to help the OPM and its industry to achieve and have their kind of experience needed by the New Generation singing Millenials who are going to be benefited and most likely new bands to have their new fresh touch of the real thing with regards to the technologies in sounds and digital media. The sounds of Pinoy music will get a refreshing taste as Coke Studio opens in the country, bringing a fresh experience for the local music industry.

The first of its kind in the country, Coke Studio is a music TV show that encourages collaborations among Filipino artists – bringing together different musical genres, the young and seasoned artists, and the mainstream with the indie. Coke Studio is a celebration of the rich diversity in OPM and the central unifying role of music among Filipinos.

“Coke has always been about encouraging personal expression among the younger generation of teens, and what better way to unite them but through a universal language, which is music. This is what Coke Studio is all about. We are making music our tool of choice to connect with teens,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

Coke Studio also serves as a stage that will showcase and highlight the wonderfully surprising new music that comes out from the collaborations between OPM legends and upcoming artists: Noel Cabangon, Curtismith, Moonstar88, Jensen and the Flips, Sandwich, BP Valenzuela, Gabby Alipe and John Dinopol of Urbandub, The Ransom Collective, Abra, Gracenote, singer-composer Ebe Dancel, Autotelic, Franco, and singer-songwriter Reese Lansangan.

Coke Studio is hosted by OPM powerhouse Raymund Marasigan and Buddy Zabala, both from Eraserheads – one of the country’s most iconic rock bands. More than just a TV show, Coke Studio brings the viewer to the real experience – giving a first-hand, front seat view of the collaboration and how each artist bares their soul in the performance.

“As soon as they started playing their instruments, they just forgot about everything else,” said Marasigan on the experience inside the Coke Studio. “And a great artist will really come out with something, will produce something! Some artists may have come unprepared, but once they were in there, they just brought it out.”

But the Coke Studio experience does not stop there. An interactive Coke Studio truck will roam around the country to give university bands an opportunity to perform and interact with the artists.

Coke Studio is also joining some of the biggest fiestas and festivals nationwide with the Coke Canreaoke – an interactive installation loaded with OPM hits for anyone who wants to showcase their singing prowess.

Coca-Cola Philippines recognizes the strong influence of music in the lives of Filipinos – a unifying thread that goes beyond language and dialect, political views and boundaries, and even religion.

With Coke Studio, Coca-Cola Philippines brings a new taste to the sound of Pinoy music.

The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands and nearly 3,900 beverage choices. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our company's portfolio features 21 billion-dollar brands, 19 of which are available in reduced-, low- or no-calorie options. These brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del Valle, Georgia and Gold Peak. Through the world's largest beverage distribution system, we are the No. 1 provider of both sparkling and still beverages. More than 1.9 billion servings of our beverages are enjoyed by consumers in more than 200 countries each day. With an enduring commitment to building sustainable communities, our company is focused on initiatives that reduce our environmental footprint, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company. 

Pia Wurtzbach is the new #QueenoftheCentury!

Last Monday , July 17 at the Shangrila Makati ,The Queen of the Universe is now also the Queen of the Century, Century Tuna that is, the country’s number one tuna!  Pia Wurtzbach ever gorgeous TV host, model, and Miss Universe 2015 no less – joins Century Tuna’s outstanding roster of endorsers, as she appears in an all-new TVC that’s oozing with sexiness and elegance!

“We’re thrilled to have Pia Wurtzbach in the Century Tuna family,” beams Greg Banzon, Century Pacific Foods, Inc. General Manager. “Pia is indeed ‘The Queen of the Century,’ the epitome of a mutli-faceted woman who excels in a variety of fields while staying fit and sexy.”  

Pia first got bitten by the acting bug at the tender age of four, which later led her to join the Star Circle Batch 11, appearing in a string of television shows and movies. But her real break came when, in her third attempt, she entered the Binibining Pilipinas Pageant in 2015, the stepping stone to her most glorious achievement thus far: bagging the highly coveted Miss Universe 2015 crown – following in the heels of Gloria Diaz in 1969 and Margie Moran in 1973 – in what was a most contentious competition.

Together with, of course, her ravishing looks---her poise, style, and grace—her talents and intelligence, it is Pia’s commitment to self-discipline and physical fitness — just look at her lean and Ultimate Superbody! — that brought her into the Century Tuna fold.

 In fact, with a help of a personal trainer, Pia heads to the gym regularly, where she engages in a combination of planking (the best exercise for a flat, toned stomach), tricep pull-downs (for well-defined arms as well as shapely biceps and triceps), as well as squats and lunges (for firm and strong looking legs).

Naturally, a healthy, balanced, yet satisfying diet comes hand in hand with her exercise routine. And for this, there’s nothing else but Century Tuna — the 100% winner in tuna — of which Pia has been a long time fan. “I have a busy schedule and always on the go so when I do have the time to grocery shop or prepare a meal, I make it a priority,” relates Pia, who, unbeknownst to many, studied culinary arts. “I like to enjoy food that keeps my energy levels stable, like Century Tuna.”

Because of Century Tuna’s versatility, where it can be used in a myriad of yummy and nutritious dishes, Pia need not deprive herself while becoming the ultimate superbod. After all, Century Tuna is made of 100% real tuna, rich in Omega 3 DHA, which helps you achieve a healthy and 100% winner superbody, just like hers!

“I’ve always been a Century Tuna girl! And this body you see is made possible by Century,” Pia continues.

No doubt, Pia Wurtzbach has become an inspiration to many and a true role model, the perfect embodiment of Century Tuna’s winning ways and her role as the new Queen of the Century! Hail to the Queen!

Watch out for the coming movie that Pia Wurtzbach is going to have this year...

RCBC reveals “We believe in you” philosophy

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         

Last Friday , July 14, 2017 at Whitespace Makati , Rizal Commercial Bank Corporation (RCBC), one of the leading universal banks in the Philippines, unveils its new corporate logo and tagline “We believe in you,” which signals the start of a new era of providing excellent and trusted banking services for Filipinos. During this days it is just proper to have a financial institution that is concern on the clients or depositors welfare . These are the times wherein many kinds of things happen within the span of seconds.

“This milestone signals the arrival of a more committed, refreshed and re-energized RCBC, that is ready to meet the demands of the ever-changing Philippine banking industry,” said RCBC President and CEO Gil A. Buenaventura.

 

“We believe in you” is not just a tagline for RCBC, but a battle cry to show our unwavering support and trust to the indomitable Filipino spirit. At the same time, this new corporate thrust is meant to encourage Filipinos not only to dream, but to pursue their passions and dreams, and turn them into reality – whether it’s traveling to your dream destination, venturing into a new business, or purchasing a new home or car,” Buenaventura stressed.

 

The simpler, younger and more minimalist logo embodies RCBC’s new mission of being more accessible to younger Filipino depositors, who are looking for better ways to save and grow their money, the RCBC president added.

 

Ces Natividad, RCBC Chief Marketing Officer, reveals that the new logo and corporate tagline are the bank’s response to the changing market.

 

“We wanted to know what products and services today’s depositors actually need, and we strived to understand what makes them believe and trust a particular bank. We realized that today’s depositors need an approachable bank that responds to their needs, and believes in the value of their dreams and aspirations,” Natividad shared.

 

“RCBC wants Filipinos to know that the bank believes that there is no limit in the things they can achieve if they decide to start building their future early, especially with a strong banking partner, ready to  advise them every step of the way. We are providing more emphasis to younger depositors, who need more guidance in managing their money,” Natividad added.

 

Estimates from the Philippine Statistics Authority showed that 1/3 of the Philippine population are millennials. A 2015 Labor Force Survey, also by the PSA, showed that 47.1 percent of the 42 million labor force belongs to the 15-34 age group. This means that more and younger Filipinos need bank services to manage their finances.

 

Natividad cited a wide array of RCBC products that allow customers to save and conveniently manage their finances. These include RCBC’s Debit Cards, which depositors can get when they open an RCBC savings or checking account. She also emphasized RCBC’s product portfolio which customers can manage online such as the Unit Investment Trust Funds and iSave, an automatic deduction from existing RCBC accounts, done every payroll, which helps depositors to set aside money for future use.

 

Natividad also cited the unli 0% option of RCBC Bankard, which gives cardholders the flexibility to manage their expenses.

 By RSB President & C RommEO Mr.el S. Latinazo (middle). He was joined by RSB Chief Operating Officer Mr. Richard C. Lim and RCBC Chief Marketing Officer Ms. Ces F. Natividad.

The bank’s brand refresh comes as RCBC enters its 57^th year of excellent business in the Philippines. The bank reached a consolidated net income of P1 billion in the first quarter of 2017. It also showed more strength as assets increased to P526 billion as of March 2017. RCBC’s total number of branches also increased to 489 while ATM terminals increased to more than 1,500 nationwide as of the first quarter of 2017.

 

“We are confident that the new brand logo and new corporate tagline, and the re-energized service of the bank, will resonate with more Filipinos. We believe that they can accomplish great things if they put their hearts and mind into it, and RCBC will always be their partner to help them succeed,” Natividad added.

 

Essilor Vision Foundation, Piolo Pascual launch Eye Can Succeed campaign

Program aims to help 10,000 Filipino students

achieve their dreams through better vision

                                                                                              

Manila, Philippines – Healthy eyesight is essential to learning and achieving success. It allows us to pick up skills and also enables us to achieve our tasks. Unfortunately, at least ten in every 100 Filipino students suffer from poor eyesight. This concern has led Essilor Vision Foundation (EVF) to team up with leading actor and brand ambassador Piolo Pascual to launch Eye Can Succeed, a program geared at providing free eye check-ups and free prescription eyeglasses to help 10,000 senior high school students pursue higher education and achieve success.

` EVF kicked off the advocacy campaign at Rizal High School, which has been recognized by the Guinness World Records as the largest secondary school in the world, by having licensed eye health professionals discuss the importance of healthy vision, proper eye care, and optometry as a career option for Grades 11 and 12 students in the Science, Technology, Engineering and Mathematics (STEM) academic strand. With the assistance of volunteer optometrists, EVF examined the school’s 4,000-strong Grades 11 and 12 students and distributed free prescription glasses to students who are in need.

The campaign is focused on senior high school students who are vulnerable to vision problems due to long hours of reading and exposure to blue light from digital devices like laptops and computers. They are also at a critical stage in their lives, where the pressure of choosing a career path looms before them. EVF aims to ease some of their concerns by giving them free eye examinations and eyeglasses when needed, so they can have clear vision which is critical to pursuing their studies and achieving their dreams.

“Poor eyesight is a rampant issue among young Filipinos simply because very few are aware on the importance of having a regular eye check-up,” noted Essilor Philippines marketing manager Jinky Navo. “Through Eye Can Succeed, which we have initiated with our brand ambassador Piolo Pascual, we aim to highlight the importance of good vision in achieving one’s dreams and success.”

As Essilor’s brand ambassador, Piolo is a strong advocate of healthy eyesight for Filipinos. He believes that the campaign will not only help students succeed in the near future, it will also help them perform well in their daily tasks and see life clearly. He said, “Education plays a huge role in the future of these young Filipinos, and poor eyesight will only hinder their progress in learning. By giving them thorough eye check-ups and access to free prescription eyeglasses, they will no longer struggle with vision problems in their lessons, allowing their natural intelligence to shine through.”

This perspective is shared by Lauren Wyper, Essilor Vision Foundation (EVF) associate director of communications. She said, “It is alarming to learn that many of our target public school students have never had their eyes checked up at all. Launching the Eye Can Succeed campaign here in the Philippines not only helps fulfill the foundation’s mission of enabling Filipinos to have better lives through better sight, but also enables us to spread awareness on the importance of proper eye care through an expanded network consisting of academic institutions, the media, and local campaign ambassador Piolo Pascual.”

Virginia Membrebe, Rizal High School principal, remarked, “We are very grateful and honored for being the first to benefit from EVF’S Eye Can Succeed school tour. Through the free eye check-ups and prescription glasses of the campaign, our students are given a great opportunity to have better vision which is vital for their education.”

The Essilor Vision Foundation is committed to eliminating poor vision and its lifelong consequences, and to providing underprivileged people the opportunity to live a better life through better sight. For more information about EVF and the Eye Can Succeed advocacy campaign, please visit Essilor’s website at www.essilor.com.ph, and follow @EssilorPH on Facebook, Twitter and Instagram.

 About Essilor Vision Foundation

The Essilor Vision Foundation (EVF) is committed to eliminating poor vision and its lifelong consequences, and to providing underprivileged people the opportunity to live a better life through better sight. Its outreach programs aim to bring healthy vision to the most marginalized populations throughout the world, focusing in particular on children and women.

EVF Southeast Asia was incorporated on April 2014 in Singapore with Dr Vivian Balakrishnan, Minister of Environment as its Guest Of Honour. Following the success of Singapore, it has also launched many charity events in neighboring Asian countries such as Indonesia, Cambodia, Thailand, Laos, Myanmar and the Philippines. The foundation aims to improve vision needs for rural and under-served communities, and it continues to look for like-minded global, regional and/or local Non-Governmental Organisations (NGOs) to partner with in its charity vision initiatives which will bring greater social and economic impact to these communities.

Fall in love with Korean Dishes at Marriott Manila this July

Last Monday , July 10, 2017 was the launching of Korean Food Festival at Marriott Hotel  Manila and it was an Appetizing Buffet of Korean dishes that is authentic and this start a month of adding a Korean space at the Marriott Cafe.

It is going to be an “oppa-tizing” July as Marriott Hotel Manila presents Korean Food Festival this month. While many would hop on a plane for that ultimate K-pop experience, the hotel serves it hot and authentic through a flavorful immersion. No visa needed, just an appetite!

In partnership with the Korean Cultural Center, they flew in a team of 4 chefs from one of the largest and famous resorts in Seoul, Elysian Gangchon. Both K-pop fans and foodies can’t miss out on the biggest culinary fete at their Marriott Café buffet for this year.

Seoul-Spree Feast

There are so much to love with Korean cuisine and it would be very hard to choose. So, Marriott Café spreads out a bounty of popular classics and rare Korean dishes starting July 11 to 31. Aside from the best sidekick, kimchi, indulge on appetite-filling entrees like bibimbap, bulgogi, samgyeopsal, and Korean barbecue. Spot healthy finds suchs as namul (seasoned vegetable dish), sundubu jjigae (soft tofu stew), kimchi stew, and mandu (dumplings). This special buffet experience is only Php 1,900 for lunch on Mondays to Saturdays and Php 2,100 for dinner on Sundays to Thursdays.

After a filling buffet experience, swing by the Greatroom to unwind. Popular Korean liquor, Soju, takes over the bar that will get you into the K-Pop groove. Soju cocktails starts at Php 295 only.

Cook the Gangnam Style

Whether a fan or just culture curious, learn how to enjoy Korean food at home in cooking class facilitated by their Korean guest chefs. There are two dates to choose from, July 18 (Tuesday) or 19 (Wednesday), from 10am to 2:30pm at Marriott’s The Hub.  Discover swift Korean meals-to-go and even elaborate ones to impress on your next party. Inclusive of a sumptuous lunch, chefs gear, equipment and ingredients for only Php 1,250. Quickly pick your schedule because classroom seats are limited.

For more information, please call 988 9999 or visit www.manilamarriott.com. To join ongoing conversations, like Facebook.com/MarriottHotelManila, follow @marriottmanila on Twitter and @manilamarriott on Instagram.